There was a time when link building meant spreadsheets, templates, and a few hundred “Hey [First Name]” emails sent to complete strangers. But link building for generative engine optimization? That’s…
Cassie Clark is an AI search visibility consultant, marketing strategist, original researcher, and host of the Found in AI podcast.
She helps startups, scaling companies, and enterprise brands understand how AI systems discover and represent their businesses, identify what’s affecting their visibility, and develop strategies their teams can put into practice.