TL;DR: To improve AI search visibility, brands need to look beyond rankings and understand how they’re discovered, understood, and selected across different AI engines. Strong SEO provides the foundation, but…
TL;DR: Reddit’s ChatGPT citation share collapsed from roughly 3.8% to 0.5% in four days this August — an 86% relative drop, according to Promptwatch. Nobody, including the firm that reported…
TL;DR: GEO tools show you where you stand in AI search. But none of them can tell you why your organization is invisible. That’s a cross-functional diagnosis, and it’s an…
TL;DR: AI search visibility measures how often your brand appears inside AI-generated answers on platforms like ChatGPT, Perplexity, Gemini, and Google’s AI Overviews. It’s not the same as traditional SEO…
TL;DR: AI search visibility fails at the enterprise level because the signals AI engines evaluate live across PR, content, customer success, and social teams. Most brands are trying to solve…
TL;DR: Google just made AI Mode significantly more personal by connecting it to your Calendar — and the content strategy implications go deeper than most people realize. This week also…
Cassie Clark is an AI search visibility consultant and fractional content strategist.
She specializes in AI search visibility, authority-driven content, and entity building. She helps enterprise and scaling brands build content systems that earn trust, surface in AI-generated answers, and drive real business outcomes.